In anticipation of NAMM, Breedlove offers behind-the-scenes look at new models, design processes and more
BEND. ORE.—DEC. 28, 2020—In June, Breedlove outfoxed the pandemic, offering its own successful, groundbreaking Summer Show, introducing a spate of new models and offering an in-depth, behind-the-scenes look at Custom Shop operations in Bend, Oregon.
Thrilled for the virtual return of NAMM (Jan. 21–24), Breedlove is greeting the new year with a VIP Winter Show Pregame Event, Jan. 11–12.
Aimed at retailers and players, the two-day online celebration, live from Bend on Facebook, will feature similarly exciting, informative broadcasts from the Custom Shop, beginning each day at 9 a.m. PST.
Expect new model sneak peeks, special factory tours, interactive conversations with Breedlove designers and builders and much more.
With an eye on sustainable tonewoods of the Pacific Northwest, new Premier models will be unveiled along with myrtlewood Oregon series limited editions for 2021.
The Breedlove team will offer deep dives on the pioneering, affordable Organic Collection of sustainably sourced all-solid acoustic electric guitars; on Breedlove’s revolutionary body shapes, the Breedlove Difference and Breedlove Sound Optimization® research; and Breedlove’s unique library of exotic tonewoods, including the world’s largest cache of legal Brazilian rosewood.
Breedlove artist Luke Basile, of Rainmaker Studios in Pasco, Washington, will, of course, be on hand to demonstrate the exquisite beauty, sound and playability of various Breedlove guitar models.
All content will be archived for later viewing on the Breedlove blog and Facebook channel.
The VIP Winter Show Pregame Event will coincide with the fourth issue launch of Breedlove Magazine, a digital journal packed with informative articles on Breedlove artists and artisans, with a focus, for this edition, on players, tonewoods and tales of the Pacific Northwest.
Argentine heavy metal wonder Alejo Leon is Breedlove’s Featured Artist for January.
Learn more at Breedloveguitars.com