Executive-Level Summit to Focus on Leadership, Strategy and Actionable Industry Growth CARLSBAD, CALIF., March 25, 2026 – NAMM (The National Association of Music Merchants), the largest global non-profit music trade organization, has announced the...
Swedish musical instrument company Elektron has today shared a new OS for Tonverk. It introduces Wavefinder, a dual-oscillator wavetable machine that greatly expands Tonverk’s sonic possibilities, alongside many more features and improvements...
HOUSTON, TX – March 17, 2026 – (GUITARpr) – Rio Grande Pickups unleashes an artist signature series, the Mat Mitchell El Coyote Pickup Set. Developed in collaboration with Puscifer guitarist and producer Mat Mitchell, the new El...
MERIDIAN, MS – Trace Elliot® introduces the new Dual Band Compressor™. By extracting the compression circuit from the TE-1200 bass amplifier and dropping it into a pedal format, classic dual band compression is readily available for any...
HOUSTON, TX — March 10, 2026 — (GUITARpr) – Robin Guitars announces the launch of the brand’s retro‑futuristic Machete guitar in a new artist collaboration with Puscifer guitarist and producer Mat Mitchell. The iconic model features a patented...
COACHELLA, CA – Ernie Ball is proud to announce that two of its most celebrated signature string lines are now available in single packs: Papa Het’s Hardwired Master Cores and the Slash Signature String Set. Giving players more flexibility and...
SAN DIMAS, CA — Winzz Guitars announces the launch of the Lead Burner, a compact guitar amplifier designed for stage, studio, and home environments. Inspired by the British high gain of the ‘80’s, the Lead Burner is built for players who require...
Digital guitar modellers such as the Kemper, Line6 Helix and Neural DSP Quad Cortex have evolved significantly in recent years. Modern devices offer a wide range of sounds in compact setups that work well both in the studio and on stage. Even so...
Harviala, Finland – Ruokangas Guitars has introduced Rauni and Ukko, a new pair of soapbar P90 pickups designed to deliver classic single-coil authority while remaining stable at stage volumes. Developed throughout most of 2025, the pickups...
AKRON, OHIO, March 2026 – When it comes to reverb, very few pedal manufacturers have done as much to reinvent the category as EarthQuaker Devices has over the past couple of decades. The independent, family-owned company has a long history of...
Kemper released the next level of its Profiling Technology for the Most Organic Amp Tones Ever Captured Kemper GmbH, Ruhr Area, Germany – March 4th, 2026 [ictw] – Kemper GmbH, the creators of the acclaimed Kemper Profiler, proudly...
MARCH 1, 2026 – MELVILLE, NY – Korg USA announces Yorkville Sound as the newly appointed exclusive Canadian distributor for Aguilar Amplification, Darkglass Electronics, and Spector Musical Instruments, effective today. The strategic agreement...
Days Of Yore announces arrival as boutique audio company, officially launching with bold collection of handcrafted hardware tools built to inspire MONTREAL, CANADA: Days Of Yore is proud to announce its arrival as a boutique audio...
High quality effects for the tone obsessed Ottawa, Ontario – March 2, 2026 – It’s been the running joke at the Mayfly shop for years: What flanger prototype will Trevor throw in the trash this week? We’re pretty picky about the sound of our effects...
Ernie Ball Music Man celebrates 50 years of the StingRay Bass: the bass that changed everything SAN LUIS OBISPO, CA (FEBRUARY 25, 2026) – Fifty years ago, a bold vision to “make a better bass” gave birth to what would become one of the most...
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